A New Book About The Unconventional Journey Behind WeTransfer's Iconic Brand.

On the eve of exiting the company, WeTransfer’s co-founder reveals the secrets that made WeTransfer an Oscar-winning platform. "Not A Playbook" is an exploration of WeTransfer’s human-first, values-driven approach to brand building. From the outset, the platform placed authentic support for creatives at its core, always staying true to its vision of provoking, inspiring, and empowering the creative community — the platform’s primary user base.

notaplaybook.com